Apple’s September keynote speech began on Tuesday with a tease of improvements to the iPhone and Apple Watch.
The largest redesign of the iPhone in 11 years may be seen when Apple unveils its iPhone 15 lineup on Tuesday.
The press conference is being held at Apple’s corporate headquarters in Cupertino, California, as hinted at by the “wonderlust” tagline.
Even though Apple’s annual iPhone event has grown rote over the years, introducing minor upgrades to battery life, camera technology, and screens, this year’s event is slated to mark the first time USB-C charging is offered for its iPhones. The modification may potentially simplify the charging procedure for numerous brands and gadgets.
The corporation will need to offer more than simply a new charging technology to convince people to upgrade. Apple’s sales decreased for the third consecutive month in December. With $39.7 billion in revenue for the quarter, the iPhone experienced a 2% year-over-year dip.
The new Apple Watch Series 9, which has Apple’s own silicon chip and ultrawideband connectivity, was unveiled as the event’s first product on Tuesday. Users of the new Apple Watch will be able to voice-log health data, brighten the display by raising their wrist, and do actions like answering calls and pausing music by double-tapping their thumb and finger. Colors for the Series 9 include pink, navy, red, gold, silver, and graphite.
Because of its efforts to lessen its carbon footprint and offset emissions via carbon buybacks, Apple claims that the Watch Series 9 will also be the company’s first-ever carbon-neutral device.
